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Consulting & Corporate

GIC International Consulting

A multi-service corporate website for a firm specialising in study-abroad support — admissions, promotion, and student file management.

GIC International Consulting
Client
GIC International
Duration
3 months
Year
2023

The challenge

GIC International received dozens of enquiries daily via WhatsApp and email, with information scattered across inboxes and student files hard to retrieve. The goal: centralise lead capture, professionalise the online presence, and give advisors quick access to each file's history.

Our approach

Corporate WordPress site with Elementor to let the marketing team edit programme pages without technical dependency. A custom PHP module connects application forms to a lightweight CRM that timestamps each interaction and triggers automatic follow-up sequences. The site is optimised for local SEO in the main target countries, with dedicated pages per university programme and destination.

Results

+180%
Qualified leads per month
-50%
Response time
Top 3
Target keyword SEO ranking

Tech stack

WordPressPHPElementorMySQL

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